A Guide To Virtualised Disaster Recovery
What is Virtualization?
To begin with; what is virtualization? Virtualization is the method by which a hardware or software platform is virtualized: i.e. a virtual form of it is created. This can be the operating system, storage, program etc. It is used by companies or organisations to reduce their total costs, improve energy and environmental efficiency, and to utilize the world of cloud computing.
Disaster Recovery
Disaster Recovery, in the world of computers and information technology, are the plans… Continue reading
5 Easy Ways Small Businesses Can Make Their Data More Secure
Ten years, tens of millions of dollars later, a defense contractor built an almost perfect system for the US government to protect the Health Care data of all those who passed through doors of hospitals and clinics affiliated with the military insurance provider Tri-care. So well done was the system, that it took an unlucky turn of events, namely an employee losing an entire set of backup tapes in a car parked in a parking lot, for the system to… Continue reading
How To Refocus When You Lose Sight Of The Goal
Today’s world is more challenging than ever. While technological advancements have our days more exciting, they also make life more of a 24 hour experience. Often what should be easier has actually become more complicated and demanding. It is easy to become overwhelmed and this overwhelm can actually stop us from really accomplishing our important goals and dreams. To help, here are some tips on how a coach can help you get on track and re-focus on the big important… Continue reading
Which Project Management Software Is Right For You?
The internet is swimming with dozens of Project Management Services. From enterprise-level solutions to home organisers, the features (and prices) vary massively. With options ranging from free to about the cost of a stripped-down economy car, the debate over what project software gives the most flexibility and effectiveness for the money is ongoing. Of course part of the question stems from the required functionality of the software in question. What works well for a small business of two to ten… Continue reading
Managing your computer hardware and software inventory with a single tool
One of the most difficult and time consuming tasks of today’s modern business, is managing and tracking computer hardware and software. Even companies with a dedicated IT department can run into issues keeping track of all of the different desktops, laptops, servers, and software that flow through company infrastructure. At some point, it becomes necessary to look into a solution that will help you completely manage all of these different pieces of your company. Asset management software is becoming one… Continue reading
5 Ways Google’s Offices Can Inspire Your Home Work Space
Designing a home office can be frustrating. You understand that you need ergonomic design, stimulating break areas, and distraction control techniques, but finding a way to employ these in your home isn’t as easy as an office where other people are present for interaction.
However, it’s not impossible. Home office design doesn’t have to be restricted to the standard desk space you’re used to working with; looking at it through fresh eyes will help you see that you can in… Continue reading
Top 3 Smartphone Apps that Can Boost Your Small Business in 2013
Technology can greatly improve the way you run your small business, especially smartphone apps. With smartphones becoming more popular, the apps created for these devices are also becoming more useful. With the assistance of some of the better smartphone apps, small business owners can receive a bit of help running their company thanks to these wonderful devices. Below are three smartphone apps you can use to help gain a boost for your small business. I tried a ton of apps… Continue reading
Disaster Recovery for Businesses – How Secure and Accessible is Your Data?
Disasters can strike businesses at any time, taking on a variety of unpredictable forms. The only sure thing is that every company will encounter some kind of disaster at some point in its history, which means that recovery planning and business continuity need to be taken very seriously indeed.
In the digital age one of the most important resources for any business is data, because critical information will always be required in some form to ensure the smooth running and… Continue reading
Direct Marketing and Database Marketing – Are They The Same Thing?
For countless years, direct marketing has been employed by businesses large and small in order to reach prospective, current and past customers. It is a way in which companies market their products or services directly to people within a given market, but it is not always successful unless there is a way to target specific sub-groups within that particular market. Although database marketing is a form of direct marketing and they follow the same basic guidelines, they are not quite… Continue reading
Taking Commerce Digital: How to Transform Shopping and Shipping with an eCommerce Website
The Internet continues to transform virtually every type of business. Perhaps the business that has been most radically changed by the Internet’s increasing dominance is that of retail commerce and distribution. With easy and efficient online shopping carts, inventory management tools, and automation solutions, businesses have found that switching to ecommerce has allowed them to lower their overhead, improve their profits and market to a much wider base of consumers.
Making the transition from bricks-and-mortar to point-and-click, however, is a… Continue reading
A Timeboxing Approach To Managing A PPC Campaign
One of the challenges of running a pay-per-click campaign is doing so efficiently and productively. It’s easy to become so immersed in the details that time slips through your fingers. Before you realize it, hours can pass without you having made any significant improvements to your campaign.
With that in mind, we’ll introduce you to a better approach. It’s known as timeboxing. This is a time management strategy that allocates a set amount of time to a given task.… Continue reading
Is it necessary to Have a Website if You Are a Local Business?
Had this question been posed in 2005, or even in 2009; then the answer would have been less clear cut than it is now – writing towards the close of 2012. It has become a truism of the modern economy that it is in the best interests of any large, national or global business to have a fully serviced website. In fact, it is very nearly suicidal not to have an active web presence; not only as an online bulletin… Continue reading
Npower – A Responsible Power Company?
You could be forgiven for thinking that the ‘N’ in npower stood for nuclear, it does not and npower actually uses less nuclear power to generate its electricity than other companies do. 88% of npower’s electricity is made by burning fossil fuels, namely natural gas and coal. 9% of the company’s electricity is from renewable fuels and only 1% is from nuclear power stations.
If you are anti-nuclear then npower looks attractive, but if you are looking for green energy… Continue reading
Using Newsletter Signups as Leverage for Remarketing Campaigns
In the online marketing world, if you don’t have an e-list, you don’t have a business. So why is an email list so crucial to the success of your business? Imagine you are a business relying solely on search engine traffic to drive customers to your site. You are ranking #2 for a certain keyword, and all of a sudden the search algorithm changes and you drop down to #503. Since all your revenue is derived from a single traffic… Continue reading
Basic Conversion Optimisation For Business Websites
Do you have traffic streaming through to your website but finding that people just aren’t sticking around and you’re just not getting enough (or any) enquiries for your sales team…? Unfortunately, there are so many website owners out there that think that if they build a website, everything will just fall into place. There are just as many website owners that think that if they drive a butt load of traffic to their website that the traffic will just somehow… Continue reading
Keeping Up with Online Appearances
It is simply no longer financially feasible for any business, of any size, to operate without an online presence. We are living right in the heart of the information age, where every online user is a potential customer and every customer demands instant response. With the world at the tip of your fingers, the possibilities are endless. An impressive online presence could be the making of a small-to-medium size business, while it is unheard of to operate without one on… Continue reading
Website Development For Small Businesses – Where To Start
There is no question that small businesses play a huge economic role in the United States. These businesses employ thousands of workers, provide services to their local communities, and give back monetarily by helping the local economy. Successful small businesses matter; but nowadays, succeeding is a lot more difficult than it used to be.
I was recently listening to an episode of ‘Coffee Talk’, a long running podcast on affiliate marketing, and on this episode, host James Martell was interviewing… Continue reading
Planning for Success – An Internet Marketer’s Guide to Goal Setting
When it comes to successful marketing, I’m a strong proponent of mapping out your business plan rather than just jumping head first into the shark pool with a product and hoping to make sales. While some people get swept up in gimmicky affiliate sites offering pennies per page you visit, it is actually far easier to make money online selling products you’re genuinely interested in, and more satisfying, too.
I recently listened to a podcast hosted by online entrepreneur James… Continue reading